Friday, August 5, 2016

Are you happy or not?

It's a simple question. We hope you'll choose to answer it. 

By Missy Reid | Communications Director | Legacy Automotive Network

We're eager to please, but in that endeavor, we've gotten a little survey happy—especially in our service departments. And that doesn't make you happy. Our solution? The Happy or Not kiosk. 

We've installed them in the exit drive of each Legacy service garage. Upon leaving, you just press a button that best describes your experience. From there, we examine the data (as frequently as hourly) to discover trends that will drive improvements. It's anonymous, it's hassle-free, and it requires no email address. How refreshing.

Here's a up-close view of your choices. Simple, right? 

But our new system—as awesome as it is—is underutilized. Maybe that's because you don't know about it. Hopefully, these pictures will provide the orientation you need to spot them the next time you visit. 


At Legacy Nissan, the Happy or Not kiosk is conveniently located next to the driver-side door upon exit. It's handy and hard to miss, which is probably why participation is the highest here among all our service departments. 

At Legacy Chevrolet Buick GMC, the kiosk is in a handy location at the service exit, making it fast and simple to rate your experience. Participation is good at this location, but it could improve. We're searching for ways to de-clutter the surroundings to make the unit stand out more prominently.  

Our least active Happy or Not kiosk is in the service drive at Legacy Ford Lincoln. As you can see, the kiosk is against a wall, the best location we have for now, and it's easy to miss. We're working on exposure with several tactics, including this blog post. Direction signage might be necessary as well. 


The bottom line is, we're driven by your satisfaction. We believe the quick and honest feedback these kiosks provide will keep smiles on all our faces. Help us by participating.

Just one more thing before I sign off: Don't think for a moment these devices have replaced conversations. We're always eager to hear from you personally, so don't hesitate to reach out. 

Have a great weekend! 

Tuesday, January 26, 2016

We're putting more than our logo on it. We're putting our hearts into it.

By Missy Reid | Communications Director | Legacy Nissan

At Legacy, we understand that there are many causes worthy of our support. That’s why we carefully choose our sponsorships, looking past logo exposure in favor of benefiting causes we don’t just believe in, but that we’re passionate about. The annual Saint Joseph London Gala is a powerful example. This is the story of why we’re proud to support—financially, emotionally and through our participation—this amazing celebration of life and healing. 

In 1976, we met Rocky Balboa. His determination made our hearts race and our legs ache as he struggled up the steps of the Philadelphia Museum of Art. To this day, the film’s theme song conjures for many of us a feeling of excitement and accomplishment as we visualize the leading man finally reaching the top.

That same year, Legacy’s co-owner Karen Hyde met who would quickly become her best friend, Shannon Kennedy Allen. They were in second grade, and neither was familiar with Rocky, his status as an underdog or how he energized audiences. And neither could have predicted that Shannon would one day be cast as an underdog against cancer in her own life story—one that continues to uplift us in ways Hollywood can never replicate.


This picture of Shannon and Karen to promote this year's Gala was taken during the Gala in 2014.



In September of 2013, Shannon had surgery to remove breast cancer that was detected through a routine mammogram at Saint Joseph London Hospital. Thanks to state-of-the-art equipment and unmatched medical care, Shannon’s cancer was detected early enough that radiation or chemotherapy treatments were deemed unnecessary. Even so, Shannon doesn’t feel she has reached the top of her figurative steps. Her struggle now lies in raising awareness and money for early detection practices and technology in London, Ky.


Always thankful and raising awareness, Shannon shared this post with her Facebook friends last fall. 


Through this two-plus year campaign, Shannon has rallied support for routine mammograms and helped raise the money to pay for them. In Karen, she has found an enthusiastic ambassador. Together, they serve on the Saint Joseph London Foundation’s fundraising board. This organization hosts the annual Gala, an event that raises roughly $25,0000 for the hospital in a single night. The duo will also participate together this fall in the 2nd Annual Yes, Mamm! 5K to support Saint Joseph’s Susan G. Komen grant for Laurel County. Shannon was instrumental in bringing this program home last fall, and there are still funds available for any woman or man to receive a free mammogram at Saint Joseph London.


"Shannon has become the face of breast cancer for Laurel County."

According to Di Boyer, director of major gifts at the Foundation, “Shannon has become the face of breast cancer for Laurel County.” Indeed, her story is an inspiring and eye-opening one, but most of us are exposed to it by word of mouth, an article like this, or maybe through a survivor story video (an updated one will be featured during the Gala). Karen’s perspective, however, is personal. 

“Shannon’s diagnosis just blew me away,” Karen said. “She is a perfect picture of health and always has been. Cancer? Shannon? Together in one sentence? It seemed impossible. That’s why I take every opportunity to tell people about her and how important it is to have a mammogram. Shannon’s cancer was invasive. The mere timeliness of her exam made all the difference in the world. That’s why I still have her in my life, and I’ll do everything in my power to preserve that—including keeping my mammogram appointments that I once put on the back-burner.”

This is Legacy’s second year to support the Gala, this time as entertainment sponsor to provide the event’s first-ever live band. Based in Louisville, Ky., Kudmani Band is expected to keep the dance floor full by playing a mix of contemporary favorites from yesterday and today. 

The event is Saturday, Feb. 13 at the London Community Center’s Grand Ballroom. The theme is “Old Hollywood” and will feature a red carpet for all guests, not just those who choose to impersonate celebrities. Doors open at 6 p.m. with dinner at 7 p.m., followed by a silent auction and dancing. Tickets start at $100, and sponsorship tables are $1000 for eight guests. For more information or reservations, contact the Saint Joseph London Foundation at 859-313-2014. 

If you can’t make this event, you might consider helping in other ways. With a mission like this, we feel sure you’ll want to be a part of it: The Saint Joseph London Foundation is dedicated to building a healthier community through philanthropic leadership, charitable outreach and educational programming that support the hospital’s primary mission of providing compassionate, curative and spiritual care to all who seek it.

Tuesday, October 6, 2015

Do small donations make a difference?

By Missy Reid | Communications Director | Legacy Nissan

Andrea Broyles, assistant principal for Hunter Hills Elementary in London, Ky., knows that all donations are important. She participated in our GPS Pilot Run, the first virtual race in our new investment-free fundraising program, and she promoted it, too. We appreciate her efforts, and we're looking forward to working with her as we organize our next event. 


Do you have ideas to help name our next virtual race? We're sticking with the aviation theme, but we'll need a name soon. I'd love to hear your suggestions. 

Friday, September 18, 2015

GPS Pilot Run brings nearly $2K to local schools

By Missy Reid | Communications Director | Legacy Nissan

The GPS Pilot Run, our first virtual race, was a successful event, bringing a total of $1975 to local schools. However, the potential, based on our investment, was $2500, so we fell a bit short. The good news is, word is starting to spread, so our next race will be much easier to promote. I'd be surprised if we don't sell all 100 registration slots. For this go-around, we filled 79 of them. Not bad, considering we had just a few weeks to promote a brand spankin' new fundraising opportunity, right? 

If you participated, we hope you know how much we appreciate it. Your medals are in my office, and your t-shirts are being printed. They should be ready early next week, and we'll start sending them out immediately upon arrival. 

And now for the best part: the fundraising breakdown. Checks are currently being prepared for 38 different schools and school groups to receive funds as assigned by GPS Pilot Run participants. These generous people more than tripled our $600 investment to make a much greater impact than Legacy Nissan could achieve on its own. Teamwork is amazing, isn't it?



We'll do it again soon, folks! If you have theme ideas for our next race, send 'em my way. I love fresh ideas. They're my favorite. 

Wednesday, September 2, 2015

Donations Update: Hunter Hills Elementary is still on top

By Missy Reid | Communications Director | Legacy Nissan 

The GPS Pilot Run is our first virtual race to raise money for local schools, and entries keep coming in. Here's the latest donations breakdown with four days left to register. Hunter Hills Elementary remains on top of our leaderboard.

 
The entry fee for the GPS Pilot Run is $25, and 100% goes to the local school team or group of your choice (within a 50-mile radius of Legacy Nissan), with some swag kicked in as a bonus. It's a virtual race, which means you can run it anywhere you want on our selected dates. This race will be run between Sept. 4 and 6, 2015. For more information and to register, visit GPS Virtual Racing. It's open to 100 runners (or walkers) total.

Monday, August 31, 2015

Pilot Run Update: 5 Days Left

By Missy Reid | Communications Director | Legacy Nissan

The GPS Pilot Run is our first virtual race to raise money for local schools, and entries are continuing to trickle in. Here's the latest donations breakdown with five days left to register. Hunter Hills Elementary is on top of our leaderboard. 


The entry fee for the GPS Pilot Run is $25, and 100% goes to the local school team or group of your choice (within a 50-mile radius of Legacy Nissan), with some swag kicked in as a bonus. It's a virtual race, which means you can run it anywhere you want on our selected dates. This race will be run between Sept. 4 and 6, 2015. For more information and to register, visit GPS Virtual Racing. It's open to 100 runners (or walkers) total.

Tuesday, August 25, 2015

Pilot Run Update: 9 Days Left

By Missy Reid | Communications Director | Legacy Nissan

The GPS Pilot Run is our first virtual race to raise money for local schools, and it has been tough spreading the word because this race coincides with the beginning of the school year—an extremely hectic time. Even so, we're making progress by adding more each week to our racing roster. Here's an update with nine days to go before race weekend. 




The entry fee for the GPS Pilot Run is $25, and 100% goes to the local school team or group of your choice (within a 50-mile radius of Legacy Nissan), with some swag kicked in as a bonus. It's a virtual race, which means you can run it anywhere you want on our selected dates. This race will be run between Sept. 4 and 6, 2015. For more information and to register, visit GPS Virtual Racing. It's open to 100 runners (or walkers) total.